A successful global plastics deal in 2024 will require businesses to shift their models towards circularity. Companies need to rethink...

On 6 March 2024, the EU published n the Official Journal  the first directive to combat greenwashing, which was adopted by the EU...

In the ever-evolving landscape of corporate responsibility, there's skepticism about certification alone as an effective solution in...

Sustainable marketing is more than a buzzword; it's evolving into an imperative for brands that want to remain relevant in today's...

The Forbes Communications Council's article, "Sustainable Communications in the Era of Green Marketing," explores the evolving landscape...

Several surveys from PwC over the last 6 months, highlight that investor demands for environmental, social, and governance (ESG)...

It seems that its finally the time to say: "Enough of BS on claiming how green and envoronment friendly a company might be, without being...

Many would have heard of greenwashing. Not much would have come across -  green crowding, green lighting, green shifting, green...

Yes you heard me - 'Social Washing'.  Social washing, like the better-known greenwashing, occurs when there is a disconnect between...

Greenwashing is the process of conveying a false impression or providing misleading information about how a company's products or...