It seems that its finally the time to say: "Enough of BS on claiming how green and envoronment friendly a company might be, without being able to substantiate",

The lawmakers of the EU Parliament voted with a high majority to approve the adoption of new proposed rules requiring companies to prove and verify their environmental claims and labels to protect consumers from greenwashing.

As an example one of the new requirements proposed by the EU Parliament is to include in the regulations a ban on green claims such as "carbon or climate neutrality" that are based solely on carbon offset programmes.

Hopefully this new directive will lead to two results:

1. the public will be spared of misleading statements

2. companies will be forced to spend more thoughts and finance on environmental programmes, otherwise they will lose against competition investing in such programmes.

#greenclaims #environment #greenwashing #EUparliament