| less than a minute read
Finland wants to transform how we make clothes
Petri Alava used to wear pressed suits and leather shoes to work, managing large corporations selling everything from magazines to gardening equipment. Now he runs a Finnish start-up where socks are the norm on the office floor, and he proudly sports a round-neck T-shirt spun from recycled clothing fibres, tucked into some baggy shorts.
Sign up to receive our Assurance in Action insights: Subscribe now!
Robots operating in factories follow rules. Robots operating in the real world follow… chaos.That is the core message of From Industrial...
/Passle/5e4a7839abdfeb03584d01f6/SearchServiceImages/2026-03-30-14-36-31-591-69ca8a6fc408820feb58df94.jpg)
/Passle/5e4a7839abdfeb03584d01f6/MediaLibrary/Images/2025-08-26-20-43-37-689-68ae1c7943613ebba9f1b23c.jpg)
/Passle/5e4a7839abdfeb03584d01f6/SearchServiceImages/2026-03-25-14-23-44-656-69c3eff0ce5e71ad465a19bb.jpg)
/Passle/5e4a7839abdfeb03584d01f6/SearchServiceImages/2026-03-26-17-59-42-083-69c5740ee41e6f1a6d437438.jpg)